Tori no Ichi (The Festival of the Rooster)
A number of Shinto shrines around the country hold a lively "festival of the rooster" in November. These festivals, which last throughout the night, are held on the “days of the rooster” in November.
In the old Japanese calendar, the years, days, and hours are represented by a repeating cycle of 12 animals: the rat, ox, tiger, rabbit, dragon, snake, horse, sheep, monkey, rooster, dog, and boar. For example, 2016 is the year of the monkey. This means that 2017 is the year of the rooster, the next animal in the cycle.
The purpose of these festivals, which have been held since the Edo period (1603-1868), is to pray for abundant harvests and prosperous sales. People also come to buy colorfully decorated kumade, or rakes, from the many vendors who set up stalls in and around the shrine. The biggest festival is held at the Otori Shrine in Asakusa, Tokyo, where some 200 stalls are set up and attracts tens of thousands of visitors every year.
Why are rakes sold on this day? They are thought to "rake in" good fortune. The kumade come in a variety of sizes and are decorated with such good-luck items as traditional masks, replicas of gold coins, and miniature treasure ships and chests. Some shop owners pray for greater prosperity by buying a slightly bigger kumade each year. Some shops with a long history have a kumade-buying tradition that goes back many generations.
In most years there are only two days of the rooster in November, but sometimes there are three. There is a saying that in such years you have to watch out, because there will be many fire hazards.