Hasegawa Shinji, master at the Tamiya Plamodel Factory

Outside there's a track for motor-driven mini-cars, where kids can put to the test kits they've assembled all by themselves. "The kids ask me, 'Master, how can I make my car go faster?'" says Hasegawa. "They experiment on their own by changing their cars’ motors and tires."

The store also puts on mini 4WD racing events

For plastic model-loving kids, tinkering with their model’s parts with their own two hands is the most exciting experience.

（Updated in October 2008）